Probo robotics - Pepper
Humans are emotional beings and communicate not only through words but on many levels. The humanoid robot perfectly mimics these typical human behaviors. Pepper communicates via facial expressions, gestures and posture and can also recognize the emotional state of his conversation partner and react accordingly. These characteristics make Pepper a social companion robot.
We performed a competitive analysis to assess the marketplace in this very niche space, and to determine where Pepper measured up in comparison. We noticed that Pepper's website was missing some industry standard components, such as information about tech specifications, product features, area of application a FAQ page, and more.
Result driven stretegies:
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Optimized navigation and a streamlined user interface led to a 25% increase in average session duration and a 15% decrease in bounce rate, allowing visitors to explore more content effortlessly.
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A strategically placed call-to-action and improved forms boosted lead conversion rates by 30%, directly contributing to an increase in client inquiries for Probo Robotics' services.
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The responsive design upgrade resulted in a 40% increase in mobile traffic, ensuring seamless access across devices, which significantly enhanced overall site usability.
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The new website’s optimized code and efficient use of multimedia reduced page load times by 50%, leading to better SEO rankings and a smoother user experience.